A creative guy from Berlin had a great idea. He made pictures of one hundred food products and their package. The result is an art project that does not want to judge the industry and their products but to inspire us. And for sure it inspired me to think about the illusory world created by commercials. You know, what I am talking about. The place where all the people are happy, healthy and do not even have pimpels. The place where the sun is always shining and the food is not only delicious but also looks perfect.
Honestly I have been suprised how close most of the food has been to the picture on the package – of course with the exception of the microwave-menus. By the way the name of the project is “Werbung gegen Realität” which means “Commercials against reality”.
Here is a presentation on Youtube:
I got the story from Robert (german link), who found it at the Shopblogger (german link as well).
I have never really been – and probably never will be – a fan of “Buffy“, but nevertheless I want to recommend a link to the New York Times, where you can download a whole Buffy-comic for free. Watch out, the pdf-file has a size of 100 MB!
“Reports that say that something hasn’t happened are always interesting to me, because as we know, there are known knowns; there are things we know we know. We also know there are known unknowns; that is to say we know there are some things we do not know. But there are also unknown unknowns – the ones we don’t know we don’t know.”
Donald Rumsfeld
I have to say, that even though I might possess the ability to get easily fascinated by nice and creative things, I was nearly left without words by Rumsfeld’s upper quote which somebody has choosen to present on his Facebook profil. And I was absolutely astonished when I just discovered an article in the Slate Magazine from the year 2003, named “The Poetry of D.H. Rumsfeld – Recent Works by the Secretary of Defense“, where several quotes have been uncovered as what they are: Serious pieces of art.